Marketing News

Lucky Links with Ulta Beauty to Create Seamless Omnichannel Beauty Shopping Experience

Customers browsing their preferred beauty brand's marketing and website will have the ability to view real-time product availability at nearby Ulta Beauty stores.

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By: Lianna Albrizio

Associate Editor

Lucky is partnering with Ulta Beauty to empower beauty brands to seamlessly connect their direct-to-consumer (DTC) websites and marketing with Ulta Beauty’s extensive in-store inventory in real-time. Through the partnership, customers browsing their preferred beauty brand’s marketing and website will have the ability to view real-time product availability at nearby Ulta Beauty stores. This capability allows customers to easily locate and purchase the latest makeup, skincare, hairc...

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